End-to-end in-house capability ensures fastest completion times and highest quality of data: |
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Quantitative and Qualitative Recruitment |
Respondent recruitment across Europe, including pre-recruited participants screened stringently by in-house recruiters to meet survey criteria (double vetting as standard) for Consumer, Business, Medical, Technology and Automotive sectors. |
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Respondent Databases |
Database respondents are free-found, not "recycled" across a the full range of B2B, B2C and medical subjects. |
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Fieldwork |
Data collection through mobile CAPI (laptop or handheld) Modern CATI systems covering all of Europe. |
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Quality Assurance |
Experienced EMS interviewers across the UK and mainland Europe; All fieldwork back-checked internally.Media recordings for quality assurance for telephone interviews, hall tests and qualitative research. |
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Deliverables |
To suit client needs in form of raw data (questionnaires, tapes, etc), prepared data (ASCII, SPSS etc.) or full analysis of both quantitative and qualitative methodologies. |
EMS research statistics (by interview type) for 12 months ending April 2005: |
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52% Qualitative=A 48% Quantitative=B |
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50% Consumer=C 35% Business & Industry=D 15% Pharma & Healthcare=E |